Having successfully launched its .vip top level domain (TLD) in China, Minds + Machines Group Limited (LON:MMX) is on its way to unleashing four more.
The TLDs .law, .work, .beer and .shopping have been granted approval by the Chinese regulator, MIIT, for use in China. Another four of MMX’s TLDs are currently going through the regulatory process.
The company will announce the release schedule on the newly approved top-level domains for the Chinese market in due course.
"We are greatly honoured to be the first western registry to receive a second round of approvals from MIIT. China accounts for over half of global registrations in new gTLDs and from a revenue perspective it is important for the company to have a dominant position in this market," chief executive, Toby Hall, said at “The Computing Conference” in Hangzhou yesterday.
Meanwhile, the company said the launch of the .boston TLD is progressing and the domain entered “general availability” – TLDs are initially restricted to trademark holders before becoming generally available – on 10 October, with more than 2,000 registrations made in the first six hours, generating roughly US$100,000 of billings.