Iconic Labs PLC (LON:ICON) CEO John Quinlan caught up with Proactive London's Andrew Scott after announcing they've taken a 24% stake in media investment firm Medium Channel Media Ltd (MCM) in exchange for management and consultancy services.
At the same time, MCM has agreed to buy Tab Media Ltd, which owns UK youth and student news website The Tab.
Quinlan says Iconic Labs will use its expertise to help The Tab sell advertising space more efficiently and to improve the site’s commercial presence and relationships with target brands.
