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Mirriad Advertising establishing itself as the 'new standard' and focused on new partners in the US

Mirriad Advertising's (LON:MIRI) CEO Stephan Beringer tells Proactive London's Andrew Scott they're a 'new advertising experience'.

''Our technology does three amazing things at the same time - it's very good for the viewer, because of that it's able to drive great results for advertisers who spend money and as a consequence of that it makes content owners very happy because we create the inventory in content and so there's a new revenue opportunity there''.

He says the year ahead is all about adoption ... breaking through the United States with more content partners, allowing them to create more inventory and establishing themselves as a 'new standard'.

Quick facts: Mirriad Advertising PLC

Price: 32.9 GBX

LSE:MIRI
Market: LSE
Market Cap: £70.11 m
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